American Textile Company is one of the largest bedding manufacturers in the world. With their previous website critically underperforming, Practice was tasked with delivering a world-class digital experience that would contribute to conversion and revenue growth. A collaboration on digital strategy took ATC’s website to the next level. We aimed to offer their highly varying and uniquely defined audiences the best and most cohesive user experience possible. With every stitch of the site meticulously planned over and fully optimized, American Textile Company is now poised to carry their historically rich business into the future.

americantextile.com